It looks like our little favourite bird, Twitter, has made some changes to their Direct Message (DM) rules. Normally you would have to be following someone for them to be able to send you a DM, but now Twitter allows you to open up to the world and receive DM’s from anyone on Twitter.
I for one don’t mind a DM once in a while, but I really prefer someone sending me a public message to get my attention. I think this will also make sure that I’m not spammed by every bot out there.
So why is Twitter doing this? My first assumption is that they want to be able to sell a feature to Marketers to allow them to send and target DM’s for campaigns. This would be a great revenue generator for them. I can see it now, I’m tweeting away about a show or product and then automatically will receive a DM from a brand regarding it. I for one will making sure that is turned off, as it’s bad enough getting those @messages from spammers.